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10-11 september 2025

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Big Data Expo Vorm F (1) Big Data Expo Vorm C (1)

Digital technology for people: How to empower ‘ordinary people’

Donderdag 13:45 - 14:15
Lezingenzaal 5
Marc Steen

Senior research scientist (TNO)

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Our societies, our work, and our daily lives are shaped by digital technologies. We used to be happily surprised with the new and shiny. But not anymore. We have found that they can lead to various harms and risks. Social media can lead to polarization and undermine democracy. People can use Generative AI to create tons of fake news. We need to appreciate that these technologies were developed in specific contexts and for specific goals; often, to grab, hold, and monetize people’s attention. In this presentation, we will explore various ways to design and use digital technologies differently. Notably, we will turn to Non-western and Indigenous cultures, in order to learn from them. This way, we can learn about data sovereignty, community and communication and about using materials and energy with care and respect. We can use digital technologies as tools to promote freedom, equality, participation, and democracy. The aim of this presentation is to offer inspiration to use digital technologies as tools to promote ways in which people can live well together. You are invited to find ways to integrate these ideas in your own work and projects.

Our societies, our work, and our daily lives are shaped by digital technologies. We used to be happily surprised with the new and shiny. But not anymore. We have found that they can lead to various harms and risks. Social media can lead to polarization and undermine democracy. People can use Generative AI to create tons of fake news. We need to appreciate that these technologies were developed in specific contexts and for specific goals; often, to grab, hold, and monetize people’s attention. In this presentation, we will explore various ways to design and use digital technologies differently. Notably, we will turn to Non-western and Indigenous cultures, in order to learn from them. This way, we can learn about data sovereignty, community and communication and about using materials and energy with care and respect. We can use digital technologies as tools to promote freedom, equality, participation, and democracy. The aim of this presentation is to offer inspiration to use digital technologies as tools to promote ways in which people can live well together. You are invited to find ways to integrate these ideas in your own work and projects.

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